Gujranwala Business Centre (GBC) is a public sector company registered under section 42 of the Companies Act 2017, which was initiated in 2010 as a PSDP project. It works under the Ministry of Industries & Production, Government of Pakistan, to promote and develop Gujranwala's industrial sector, the 3rd largest in the country, at the national and international levels. It is a dynamic and influential organisation that fosters economic growth, empowers businesses, and shapes the local business landscape consisting of more than 21,000 SMEs & Cottage industries. International Diplomats, Trade Bodies, Joint Chambers of Commerce and Trade Delegations regularly engage with GBC for B2B connectivity, enhancing international trade and economic cooperation with the business community of Gujranwala.

At the forefront of GBC's notable initiatives stands the Made In Gujranwala (MIG) Enclosure, Pakistan’s largest permanent display facility showcasing the best industrial products of Gujranwala under one roof. MIG Enclosure features a comprehensive representation of all major business sectors of Gujranwala, including Ceramics, Sanitaryware, Cookware, Sanitary Fittings, Textiles, Motors & Pumps, Home Appliances, Rice, and more. It provides an excellent opportunity to showcase the city's industrial prowess, facilitate networking, and attract investment. GBC also facilitates trade delegations from Gujranwala to explore new markets and foster partnerships worldwide, driving growth and strategic alliances.

GBC benefits from a vast network of more than 1500 national and international partners from both the public and private sectors such as Government Institutions, International Trade Bodies, Chambers of Commerce, Private Sector Companies, Educational Institutions and Development Agencies. These partnerships provide essential support, resources, and expertise that enable GBC to fulfil its mission of promoting economic growth, empowering businesses, and shaping the local business landscape in Gujranwala. GBC also works very closely with industry experts, academia, and stakeholders on R&D. It continuously explores novel avenues to enhance product quality, streamline processes, and elevate the competitiveness of Gujranwala’s business community